
Media Training
The media can be intimidating, regardless of whether you want to attract the media spotlight or avoid it. Media Potential helps you understand how the media cycle works, how to get your messages across. Tailor made for individual or corporate clients or join our masters workshops.
How We Can Help
TV and Radio Workshop at Channel 7
Take your media skills to the next level with Media Potential’s exclusive workshop, delivered in conjunction with Channel Seven Queensland. This hands-on training gives you real studio experience, guided by experienced media professionals and high-profile broadcasters.
You’ll practise radio and TV interviews in a professional broadcast environment, gaining insight into what journalists want, crafting key messages, and handling tough scenarios with confidence. Plus, you’ll receive personalised feedback from respected national TV producer and corporate coach, Suzanne Stark.’
Choose a full or half-day workshop covering topics like crisis communication, presentation techniques, and overcoming nerves. Optional extras include live TV crosses, press conferences, or CEO messages using an autocue.
Every participant gets ample time on camera, with interviews recorded for review and a digital copy to take home. As a bonus, professional development packages include a 7News studio tour and a catered lunch.
Kickstarter Media Training
Short on time? We can bring the training to you.
We bring a professional camera operator to your boardroom or office for this targeted 3 hour workshop which covers the basics of what it takes to deliver an engaging media interview for radio, television, digital and print.
This is a practical workshop in the privacy of your office.
We share our unique 6 step communication checklist to give your team the confidence to prepare quickly for any media and understand how to promote and protect the reputation of your organisation.
It’s not a lecture and not cookie-cutter training – we work with you to create real scenarios that are relevant to each person and then deliver supportive feedback to build confidence.
Virtual Media Training
Among the many ways Covid 19 really shook things up, was making online media interviews acceptable. It’s been a critical change that works for talent and media organisations which can now get interviews up faster from anywhere around the world, as long as you have a decent phone signal.
It also gives us the flexibility to offer expert Media Training and Presentation Training for remote and global teams.
We know how difficult it can be to bring everyone together in the same room, let alone the same city on a given day, so we offer virtual and hybrid workshops, including online media interviews.
Media Potential’s highly regarded media professionals can help you and your team no matter where you are.
We cover:
How to be engaging on camera
Avoiding media mistakes
How to be confident in an interview
Refining key messages
How to get media attention (or avoid it)
Vocal skills
Body Language
And much more.
On-Camera Workshops
Media Potential originally began with a 10 week on-camera coaching course, and we certainly have had a great number of success stories walk through our doors and onto your screens.
The skills that were then required to be great TV talent have now transferred mainly to the digital world due to the rise and reach of social media.
If you want know what it takes to be engaging on camera or online, get in touch for some coaching or one on one workshops.
CEO Video Messaging
Digital communication is vital for any big business and leaders are now, more than ever, choosing to share their messages via video.
It makes sense… you can reach many more people at the same time across large organisations, and if it’s done well, with the right language and professional delivery the messages are more likely to resonate.
While most CEO’s and business leaders already have strong communication skills… presenting on camera requires different skills to ensure you keep your audience engaged.
Your video messaging should reflect your own brand as well as your business. The right language and lighting are crucial, and the presenter must be authentic, engaging and to the point.
Our many years in television and corporate key-note coaching, make Media Potential the perfect partner to help guide you through what can be an intimidating experience.
This 2-hour workshop includes: one on one coaching with Suzanne Stark, a camera operator with professional lighting and audio and an edited copy of the speech, ready to be sent out.